promotionImpact

cranv0.1.5

Analysis & Measurement of Promotion Effectiveness. Analysis and measurement of promotion effectiveness on a given target variable (e.g. daily sales). After converting promotion schedule into dummy or smoothed predictor variables, the package estimates the effects of these variables controlled for trend/periodicity/structural change using prophet by

License BSD_3_clause + file LICENSE0 versions1 maintainers12 deps76 weekly dl
ncsoft/promotionImpact
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First published · 2021-04-13 16:44:31

Last updated · 2021-04-13T14:00:05+00:00